About Brook Furniture Rental
Brook Furniture Rental offers a full line of residential and office furnishings for temporary use for individuals and changing corporations in a highly mobile society. High quality furniture, combined with impeccable service tailored to personal taste, characterize the company in its continuing drive toward 100% customer satisfaction.
We provide service to the following large geographic markets throughout the United States: Atlanta, Austin, Baltimore, Charlotte, Chicago, Dallas, Detroit, Elk Grove, Fairfax, Fort Worth, Houston, Jacksonville, Lanham, Los Angeles, Madison, Milwaukee, Newport Beach, Philadelphia, Sacramento, San Antonio, San Diego, San Francisco, Seattle, Sunnyvale, Washington D.C., New Jersey, New York and Walnut Creek.
Brook Furniture Rental, Inc. was founded in 1979 when Robert W. Crawford Jr., bought the assets of a small troubled Chicago furniture rental company with annual revenue of about $500,000. At that time, Brook Furniture Rental ranked seventh among the seven Chicago area furniture rental companies. Mr. Crawford identified an untapped opportunity in the marketplace and Mr. Crawford's strategy focused on building a strong furniture rental brand targeted to the segment of people who desired higher quality furniture and more responsive service.
After reviewing the merits and benefits of these three good options, Mr. Crawford came to believe that Brook had great appeal due to its positive connotations and favorable imagery. The Brook name was shorter and it was a little softer and easier to say.
Today, we are very happy that he made the choice to call our company Brook Furniture Rental!
We aim to make the process of transition as easy and comfortable as possible. Whether you go through one of our showrooms or our Concierge service, you will find our team members dedicated to helping you find high quality rental furniture, and we are committed to making the process easy for you.
As a company, we are committed to your 100% satisfaction as identified in The Brook PromiseSM.
Internally, we focus on implementing our business with precision. Our focus is on "Perfect Execution," which to us means getting the order right all the time. We want our furniture to be in the highest quality condition, we want our delivery teams to show up promptly when we tell our customers they will be there, and we aim to have the furniture on the lease to be just as the customer wants it.
The combination of "Extreme Service," and "Perfect Execution," sets Brook Furniture Rental apart from our competition, and enables us to have deep, meaningful relationships with our customers. We are very proud of our team members and also the extensive collaborative partnerships we have with our customers and suppliers.
We work with individuals who walk into our showrooms or find us through the internet. We partner with apartment communities who want to rent furnished apartments to prospective tenants. We rent furniture to large corporate housing companies that work with multinational companies that transfer business people from one market to another.
At Brook Furniture Rental, we rent furniture to CEOs and senior executives who have a staff to coordinate their move, in addition to small business owners who are moving themselves. We work with people who are elated as they have earned a promotion and are relocating to start a new job in their career. We also work with people who have lost their entire homes to a fire or flood. It is both humbling and inspiring to be working with people in these life transitions.
With every customer, we understand that we must help to simplify someone's life, to add comfort to ease the transition that they are going through.