Although our website is used primarily by professional stagers, this page is directed at the home seller. If you are a homeowner who is considering selling your home, you need to know about staging. You need to know how to choose a stager, or, what you are getting into if you decide to present the home yourself.
Start by talking to your real estate professional. Get their advice. A person-to-person confirmation of what you read here will give you reassurance and the confidence to move forward in your sales process.
Hiring a professional stager is the preferred way to stage a home for sale because each important decision is made objectively and knowledgeably. Decisions can be made professionally rather than being influenced by a homeowner’s personal attachments and preferences. Your professional stager knows what works, what furniture to display, what accessories best complement your home’s decor, and how to direct attention to your home’s strengths and away from its weaknesses.
You will benefit greatly from the marketing, design, and project management skills that stagers bring to a staging assignment. Our lists of professional stagers are provided to assist home sellers and realtors in finding individuals to help them sell their homes.
For some home sellers who have both the talent and the time, a do-it-yourself approach may be an attractive alternative. Our list of informative articles and staging checklist provide useful resources for ambitious individuals. In addition, the do-it-yourselfer can find all the rental furniture and accessories needed for a successful staging online from Brook Furniture Rental.